Localisation: speaking the language of your specific market
National characteristics and the subtleties of the language are particularly important in texts intended for the public domain and advertising. Idioms, word-play and imagery are key features and can rarely be translated word-for-word into the target language.
Focus on effect
To successfully translate the source text, it is vital that the spirit and tone of the original text is captured and reproduced using the equivalent language, images and culture of the target language.
Whatever your target market, contacts us to discuss your translation requirements!